The BMW Group marked a significant milestone with the commencement of series production of the BMW i3, an innovative electric vehicle designed to revolutionize urban mobility by reducing fuel consumption and emissions. This launch heralds a new era in automotive construction, boasting a comprehensive development strategy focused on sustainability and resource efficiency.
This groundbreaking initiative introduces carbon-fibre-reinforced plastic (CFRP) into mainstream automotive manufacturing for the first time. The BMW i3’s body structure is entirely composed of this lightweight yet durable material, offsetting the added weight of electric batteries and setting new standards in vehicle production.
Investing €400 million in the Leipzig plant, BMW created 800 new jobs and established cutting-edge facilities for BMW i models. The production network extends globally, with key components manufactured in the USA and Germany. The company’s commitment to sustainability is evident in the energy-efficient processes employed, including sourcing CO2-free electric energy from wind turbines.
The series production launch of the BMW i3 was attended by key dignitaries, including the Minister President of Saxony and the Mayor of Leipzig, underscoring the significance of this achievement. The BMW i3 will debut at the International Berlin Marathon, symbolizing a new chapter in eco-friendly mobility.
BMW’s production chief emphasized the historic nature of the BMW i3 launch, emphasizing the company’s commitment to redefining sustainability in personal mobility through innovative technologies and processes. The value chain’s focus on efficiency is evident in the substantial reduction in energy and water consumption, attributed to eliminating traditional painting processes.
Local leaders expressed pride in hosting BMW’s innovative production in Saxony, highlighting the region’s appeal for research, education, and skilled labor. The BMW plant in Leipzig has not only boosted employment but also positioned the city as a hub for electric vehicle production, promising a bright future for the local economy.
With deliveries of the BMW i3 set to commence in Europe and expand to other markets, including the USA and China, in the coming months, BMW’s foray into electric mobility marks a significant leap forward in sustainable automotive manufacturing. The BMW i3 embodies a shift towards eco-conscious urban transportation, setting a new standard for electric vehicles in the industry.
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