The Kilimanjaro Marathon, a renowned annual event, is gearing up for its 23rd edition in 2025 with exciting news. The organizers have proudly announced CRDB Bank as the new sponsor for the 5km Fun Run, a significant segment of the marathon scheduled for February 23, 2025. This partnership marks the second year of CRDB Bank’s involvement in supporting the Kilimanjaro International Marathon, having been a part of the event as a supporting sponsor in the previous year.
John Addison, the Race Director of the Kilimanjaro Marathon, expressed enthusiasm about this collaboration, emphasizing the bank’s pivotal role in elevating the 5km Fun Run. With nearly 5,000 participants expected to join the race, the alliance with CRDB Bank, Tanzania’s largest financial institution, is poised to enhance the event’s visibility and impact. Addison envisions a long-term partnership that will enhance the race experience for participants and spectators alike.
CRDB Bank’s Managing Director, Abdulmajid Nsekela, shared his pride in associating the bank with the Kilimanjaro International Marathon, a prominent sporting extravaganza in Tanzania. Nsekela highlighted the marathon’s contribution to promoting healthy lifestyles, tourism, and business in the Kilimanjaro region, particularly benefiting the local community in Moshi, where the event takes place annually.
Expressing optimism about the sponsorship, Nsekela underscored the opportunity to engage with residents and showcase CRDB Bank’s offerings. He encouraged participation in the 5km Fun Run, inviting individuals to experience the race and explore the bank’s products and services, aimed at personal and national economic growth.
As part of their engagement strategy, CRDB Bank plans to mobilize a group of staff, clients, and enthusiasts to participate in the Fun Run, fostering a spirit of camaraderie and enjoyment among the attendees. The bank sees this initiative as a platform to engage with the local community and create lasting connections.
Notably, the Kilimanjaro Premium Lager continues to serve as the primary sponsor for the marathon’s full and half marathon categories, underscoring its commitment to promoting sports and healthy living. Other supporting sponsors include Simba Cement, Kilimanjaro Water, TotalEnergies, and TPC Sugar Ltd, with key suppliers contributing to the event’s success.
The Kilimanjaro Marathon is scheduled to take place at the Moshi Cooperative University grounds, orchestrated by the Kilimanjaro Marathon Company Limited and locally coordinated by Executive Solutions Limited. Wild Frontiers Events will oversee the inbound travel arrangements and international marketing, ensuring a seamless and memorable experience for participants and spectators alike.
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