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Endure: Mind, Body and the Curiously Elastic Limits of Human Performance


Endure: Mind, Body and the Curiously Elastic Limits of Human Performance

Price: $11.99

“Endure is a compelling read, hailed as ‘AMAZING!’ by acclaimed author Malcolm Gladwell. For those seeking to understand the psyche of top athletes, adventurers, and peak performers, Bear Grylls recommends you prepare to be captivated by Alex Hutchinson’s work.

Ever wondered how far, high, or fast humans can push themselves? What defines our individual limits? Whether it’s running a marathon in under two hours or scaling the summit of Mount Everest, we are perpetually drawn to the limits of human endurance, constantly probing our physical and psychological boundaries.

In his meticulously researched book, Endure, Alex Hutchinson, Ph.D., explores the intriguing premise that our personal boundaries may be defined not just by our muscles, but also by our minds and hearts. He provides a comprehensive overview of the scientific journey to understand human fatigue, from rudimentary experiments with electricity and frogs’ legs to cutting-edge brain imaging technology.

Moving beyond the traditional mechanical perspective of human thresholds, Hutchinson posits that a crucial factor in endurance is the brain’s response to distress signals. Whether it’s heat, cold, or muscles straining with lactic acid, our ability to train our brain’s response can significantly boost endurance.

As an accomplished distance runner himself, Hutchinson transports us to the vanguard of modern sports psychology. He unveils revolutionary techniques, such as brain electrode jolts, computer-based training, subliminal messaging, and presents astonishing discoveries that are already enhancing athletes’ performance today. Hutchinson’s Endure demonstrates how these tactics can be harnessed to optimize our own performance, allowing us to push our bodies to their utmost potential. Dive in and discover more.”